Sanjay Kapoor


YouTube Marketing

19 Lessons

78 hours 30 minutes 4 Enrolled 4 (1)


YouTube, a global powerhouse in video streaming, offers an exceptional platform to promote your brand, product, or service. This course is a comprehensive guide to YouTube marketing, designed to aid you in establishing and sustaining a thriving YouTube channel. It delves deep into the essentials of YouTube marketing, encompassing vital topics such as setting up a business account, cultivating a subscriber base, and adeptly moderating community interactions.

The course also equips you with insights on channel branding, optimizing video content for optimal search engine visibility. You’ll gain expertise in crafting innovative content marketing strategies through insightful brainstorming techniques. Furthermore, the course emphasizes the significance of analyzing key metrics, enabling you to assess achievements, strategize effectively, and chart a course for your future content endeavors.

Whether you’re a newcomer or aiming to enhance an existing presence, this course empowers you to leverage YouTube’s immense potential. With a focus on practical skills, you’ll navigate the intricacies of successful YouTube marketing, ensuring a well-informed and impactful content strategy that propels your brand forward.


  • 35.5 hours on-demand video
  • 8 articles
  • 14 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion


  • A YouTube channel is required (Course covers setup if needed).
  • A Google Adwords account is necessary for the YouTube Advertising section.


  • YouTubers: Boost your brand
  • Businesses: Grow with YouTube
  • Marketers: Modern video mastery
  • Small businesses, educators, e-commerce: YouTube growth

What Will I Learn?

  • Leverage YouTube for business growth.
  • Master YouTube's marketing funnels.
  • Increase revenue and reach.
  • Optimize for views and conversions.
  • Run effective YouTube Ad campaigns.
  • Retarget with YouTube ads.
  • Strategic video ad placement.
  • Improve content with bonus lessons.
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